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Kings Mountain, North Carolina, United States
"A mind lively and at ease" is a blog by a first-generation Russian-Ukrainian immigrant Maria K. (Maria Igorevna Kuroshchepova). An engineer by education, an analyst by trade, as well as a writer, photographer, artist and amateur model, Maria brings her talent for weaving an engaging narrative to stories of life, fashion and style advice, book and movie reviews, and common-sense and to-the-point essays on politics and economy.

Saturday, August 6, 2011

They Say I'm Extreme - from The Big Moo

This chapter reflects my own views so accurately, I didn't even bother writing my own blog on the subject. By the way, in case you are wondering, the creators of The Big Moo encourage copying and sharing of the book's content. If you don't believe me, buy the book and read the intro. ;-)



They say I'm extreme.
I say I'm a realist.

They say I demand too much.
I say they accept mediocrity and continuous improvement too readily.

They say, "We can't handle this much change."
I say, "Your job and career are in jeopardy; what other options do you have?"

They say, "What's wrong with a 'good product'?"
I say, "Wal-Mart or China or both are about to eat your lunch. Why can't you provide instead a fabulous experience?"

They say, "Take a deep breath. Be calm."
I say, "Tell it to Wal-Mart. Tell it to China. Tell it to India. Tell it to Dell. Tell it to Microsoft."

They say the Web is a useful tool.
I say the Web changes everything. Now.

They say, "We need an initiative."
I say, "We need a dream. And dreamers."

They say great design is "nice".
I say great design is necessary.

They say, "Effective governance is important."
I say bold, brash boards that are representative of the market served - more than a token woman or two and an empty seat for the "forthcoming Hispanic" - are an imperative. Now.

They say, "Plan it."
I say, "Do it."

They say, "We need more steady, loyal employees."
I say, "We need more 'freaks' who routinely tell those in charge to take a flying leap... before it's too late."

They say, "We need Good People."
I say, "We need Quirky Talent."

They say, "We like people who, with steely determination, say, 'I can make it better'."
I say, "I love people who, with a certain maniacal gleam in their eye, perhaps even a giggle, say, 'I can turn the world upside down. Watch me!'"

They say, "Sure, we need change."
I say we need revolution now.

They say, "Fast follower."
I say, "Battered and bruised leader."

They say, "Conglomerate and imitate!"
I say, "Create and innovate!"

They say, "Market share."
I say, "Market creation."

They say, "Improve and maintain."
I say, "Destroy and reimagine."

They say, "Normal."
I say, "Weird."

They say, "Happy balance."
I say, "Creative tension."

They say they favor a "team that works and lives in harmony."
I say, "Give me a raucous brawl among the most creative people imaginable."

They say, "Peace, brother."
I say, "Bruise my feelings. Flatten my ego. Save my job."

They say, "Basic black."
I say, "Technocolor rules!"

They say, "We need happy customers."
I say, "Give me pushy, needy, nasty, provocative customers."

They say, "We seek Harvard M.B.A.'s"
I say, "I seek certificate-free Ph.D.s' from the School of Hard Knocks."

They say they want recruits with "spotless records."
I say, "The spots are what matter most."

They say, "Integrity is important."
I say, "Tell the unvarnished truth, all the time... or take a hike."

They say diversity is a "good thing".
I say diversity is a breath of fresh, creative air - absolutely necessary for economic salvation in perilous times.

They say it's "daunting".
I say it's "a hoot."

They say, "Zero defects."
I say, "A day without a screwup or two is a day pissed away."

They say, "Think about it."
I say, "Try it."

They say, "Plan it."
I say, "Test it."

They say, "Radical change takes a decade."
I say, "Radical change takes a minute."

They say, "Times are changing."
I say, "Everything has already changed. Tomorrow is the first day of your revolution... or you're toast."

They say, "We can't all be revolutionaries."
I say, "Why not?"

They say, "We can't all be a brand."
I say, "Why not?"

They say this is just a rant.
I say this is just reality.

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